NETZERO MARITIME BRAND IDENTITY

Fullers360, New Zealand’s largest ferry operator, was launching a new step-out company focusing on marine decarbonisation. The consultancy will aim to enable ferry operators globally to move away from traditional ferry services and look at more sustainable solutions.

The design brief was to explore design directions for the consultancy branding that allowed the brand to stand on its own but have a nod to it’s umbrella brand Fullers.