BRAND IDENTITY DESIGN

NEW BRANDING for Gem's Botanical Beauty - a new florist and floral stylist based on Waiheke Island, NZ.

The bespoke Brand word mark was a fusion of upper and lower case letters, using a sophisticated serif font with a bespoke ‘gem’ in the middle. The hand written script added a touch of personality, fun and authenticity to match the Brand personality.

A series of branded stamps were created to be used across packaging materials such as wrapping paper, stickers and stationary.